At the digital marketing conference DMEXCO, Google unveiled plans to expand the language capabilities of its AI-powered search campaign building tool. The conversational AI experience, which guides advertisers through creating search campaigns with personalized recommendations, has been a hit with small businesses – those using it are 63% more likely to launch search ads with […]
Business News
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Faster webpage loading times play a big part in user experience and SEO, with page load speed a key determining factor for Google’s algorithm. A front-end web developer must decide the best way to render a website so it delivers a fast experience and dynamic content. Two popular rendering methods include client-side rendering (CSR) and server-side […]
Before I launched my agency, I worked for several others and noticed a troubling trend. Many focused solely on creating new on-site content for their clients, often neglecting older posts and pages. This was especially common with blogs at a time when the trend was to prioritize quantity over quality. The situation always reminded me […]
